Social Media: How To Land Your Next Big Job

How To Land Your Next Big Job - SociallySavvySEO

Do you need a strategy to reach your ideal job opportunities with social media? Are you overwhelmed by all the social media options? If so, you’re not alone. Social media overwhelm is one of the biggest challenges today’s potential employees face on a regular basis.

How do you feel when you see your less competent friends earning more than you and reaching the superior levels on the success ladder? Obviously you feel envious! You greet them but you feel jealousy inside. This is only natural, but it is still not easy to digest and accept that without superior skill and intelligence that anyone can become successful. But when you survey today’s culture you will notice that in actuality, it is happening everywhere.

How do these candidates develop success?
Do you think that all less competent candidates are becoming successful using some unethical means or performing immoral favors to the influential people? If you believe this, you are absolutely wrong. You have probably overlooked an obvious clue. Individuals achieve improved success through effective networking. Despite being less competent, one can be successful if they know how to seize opportunities formally or informally. In this modern era, people obtain success utilizing the advanced features of the social media platforms. To compete with this new way of socializing you must first learn effective techniques to acquire and achieve success.

Social Media and Today’s Job Search
In today’s tech savvy environment of computers and social media it possible for an individual located in Texas to connect with a company located in South Africa. Many individuals have been employing social media networks for a long period, but did you ever recognize how to exercise these social media platforms to pursue a new job and essentially enhance your professional profile.

Popular Social Media Sites
Do you understand all aspects of popular networks like Facebook, MySpace, Twitter, and LinkedIn? These are prevalent sites are used to research both potential employees and companies. To be competitive in today’s market you need to become familiar with these sites and learn all of the aspects related to social networking for professional purposes.

 

Your Mirror Image Online

Many people think that Facebook is a great place to connect with friends, post pictures and play games like ‘Candy Crush’. But in all actuality a Facebook account is a mirror that reflects your personality and employ-ability to potential businesses. It is common proactive for companies to inspect Facebook profiles of applicants to learn about their true nature. So be aware that if you are posting offensive material on a regular basis, they will be noticed. If you publicly post about various job interviews or your personal views about an employer, be cognizant that the employer can view your profile and notice these negative comments. This action would be detrimental to your hiring for not only the job you are interviewing for but future employment opportunities as well. So make note to maintain a respectable public image and never post questionable comments that can potentially spoil your online portfolio. If you do not want your personal information to be acquired, then use the feature hide to conceal all objectionable content including pictures, timeline updates etc. Facebook is not the only medium business use on a regular basis. Many corporations will also post vacancies and job opportunities on Twitter as well. With Twitter you can follow the companies or individuals of your choice to get the latest updates on new employment positions.

Get Linked in to Your LinkedIn
Of all of the social media mediums, a LinkedIn profile is the most important resource that will fully reflect your professional caliber. On this channel you can upload your complete CV and any additional details that you want potential employers notice. Many establishments will post positions on LinkedIn so you can identify various opportunities and networking possibilities without significant effort.

As an individual, if you’re not engaging with your potential employers on their terms, you’re missing a huge opportunity to add value and ultimately grow your hiring opportunity.

Stay #StaySociallySavvy with SociallySavvySEO!

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THE #HASHTAG 411

The 411 on Hashtags

What does the # symbol mean to you? If you asked someone ten years ago, the answer would probably be ‘”um er…A NUMBER?” In this day and age of Social Media  #NUMBER is an OBVIOUSLY thing of the past! Social media in essence, has changed the dictionary as we know it now we can go ahead and reference the Urban Dictionary for words like i.e. hashtag, YOLO, IDGAF. #HASHTAGS is the new NORM i.e. “let’s take the dogs out #Menilpark = text message from my boyfriend. Granted he has misused the symbol entirely but he sure has caught the #### bug!

So, how did this even start? Twitter of course! Twitter started the #hashtag trend, which in turn was followed by its social counterparts, Pinterest, Instagram, Tumblr, and its master Google+. With all the hype behind the #hashtag, Facebook finally jumped on the bandwagon, and now the #numbersymbol is Social Media’s #trendsetter tool.

Mastering the #hashtag especially when it comes to BRANDING takes experimenting, testing, practice, and trial & error until figured out. Here are a few #hashtag tips/techniques to get the ball rolling!

Enhance through Emphasis

#Hashtags were invented to make the words stand out and to enhance the message of the text through emphasis. Using emphasis is by far the easiest and most effective way to use the #hashtag on a regular basis. Using descriptive words that are #hashtagged helps the message stand out amongst the oversaturated stream of #hashtags, while emphasizing the overall meaning of the message. #staysociallysavvy

Being Trendy Is Trendy

This is by far the most used technique by Twitter users, but seems to be the least useful for local businesses. Trying to “trend surf” your local business can be dangerous, and many local businesses have drowned in the process. Trendy topics can be effective, but only when done correctly. Latch on to campaigns that are associated and relevant to your local business. If you are a record shop, latch on the local music festivals, radio campaigns, and concerts in your area.

Get Personal

Making personalized #hashtags can make you a winner, and a big one at that. Many brands have miserably failed at this, mostly because brand cyber bullies vandalize their message. If you explore this route, you can use it to your advantage, promoting your brand when you have something strong to say. When people are attached to your brand, and like what they see, they will use it in a positive fashion and your brand can spread like viral wildfire. Keeping your message positive, strong, and meaningful, and you may find that your business will hit the #hashtag jackpot with this technique.

So here’s the 411 on #hashtags:  #hashtags will work effectively when not overused. Using #hashtags correctly will highlight your message, and expose your brand to a wider range of potential customers AND at the end of the day that’s what WE ALL WANT!!

Stay #StaySociallySavvy my Friends – SociallySavvySEO

Did You Really Post That!?

Did You Really Just Post That?

Have you ever found yourself sitting behind the computer screen wondering why David keeps posting pictures of his ugly dog? Thinking why Matt keeps poking you, and what does that even mean? Or why Sarah tagged me in the picture that she looks great in, while I look like a bug hit me square in the eye?

Welcome my friends, to the Book of FACES!

Almost everyone you know is a Facebook user. I recently changed my settings to see all friends’ updates. While I enjoy keeping up with my Facebook pals via the click of a button…I am constantly taken aback by the blatant narcissistic and downright offensive posts. Becoming more and more annoyed I kept scrolling to see what I would find. Then, it was in that scrolling that I had a moment of enlightenment. They knew what they were doing, and it was just a joke… wasn’t it? Which brings us to our next topic, Facebook etiquette.

Tagging friends in pictures you know they look bad in. We all love when we get a good picture of our self, but what about your friends? It is bad enough you post the bad picture for the world to see, but tagging them too?

Selfies. There’s nothing worse than seeing a bathroom selfie. There are just some places a camera doesn’t belong, and in the bathroom, with you, your shirt off, isn’t one.

Liking your status. We get it, you posted it, and we will go ahead and assume you like it!

Sending game requests. In the real world people do not have time to feed their sheep, make sure to keep their farm watered, or crush candy.

Checking me into places. Not all people want the world to know where, who, what and when! I am sure that when I go to happy hour, I don’t want my boss seeing I’m at Kung Fu Saloon, playing video games, downing a beer or 10, with my coworker. Come on people its called privacy!

Don’t suffer from Facebook Jealousy. If you haven’t gotten the hint, people tend to post the best parts of their lives, like amazing 5 star vacation’s, spending time with beautiful people, sharing pictures of their new Whiteflash bling,  Louboutin red soles, the pool party hosted at the HUGE house you could fit your whole family, and your family’s family in. No need for jealousy, do you think they would post their overdraft fees, bed head, burnt dinner, or their Friday night at home, alone, with their dog/grandma?

YEAH THAT’S WHAT WE THOUGHT!

Stay classy my Facebook friends @SociallySavvySEO